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July/August 2014 Issue
Last Updated Saturday, July 12 2014
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Functional Beverages for a New Frontier: Leading the Horse to Fortified Water
By Jeff Hilton, Chief Marketing Officer and Co-Founder, BrandHive
Published June 2, 2014
What makes a product stand out in a crowded market and what platforms will gain consumer attention? Read More »
Published May 15, 2014
2014 IFIC Survey shows fewer than 1 in 4 having “emotional” conversations about food. Read More »
Functional Beverages: Formulas for the Future
By Sean Moloughney, Editor
Published July 1, 2013
The category continues to evolve away from traditional products to meet the changing demands of consumers. Read More »
Meal Replacement Beverages
By Patrick Morris, Fortitech
Published February 7, 2013
Fortifying meal replacement beverages with a variety of micronutrients like vitamins, minerals, nutraceuticals and botanicals, as well as macronutrients like fat, protein and carbohydrates, is becoming increasingly popular as consumers—particul… Read More »
Published April 2, 2012
Total retail sales of soymilk, almond milk, rice milk and other plant milks reached $1.3 billion in 2011, according to “Dairy Alternative Beverages in the U.S.,” a recently released report from market research firm Packaged Facts, Rockvil… Read More »
The Nutraceutical Beverage Market: Thirsting for New Ideas
By Rebecca Wright, Editor
Published July 1, 2011
New ideas have all but dried up for beverages, but the ‘natural’ trend may provide the point of differentiation brands need for future growth. Read More »
A New Era for Functional Beverages
By Rebecca Wright
Published July 1, 2010
During the last year, amid the economic downturn, functional beverages slipped in some sectors and grew in others. Read More »
By Rebecca Wright
Published July 1, 2009
A tough economy has been both a blessing and a curse for these products. Read More »
Omega 3 Beverages
By Joanna Cosgrove
Published June 1, 2008
New technologies to make this venerable health ingredient 'less fishy' are leading to increased beverage applications. Read More »
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