Search Results for 'Nutrition'

The next wave in mineral-mania appears to be magnesium. Magnesium was the fastest-growing mineral supplement in the $2.3 billion mineral category over the past three years, posting sales of $340 million in 2009, according to Nutrition Business Journal. SymphonyIRI reported that magnesium supplement sales were up nearly 25% in 2010 in mass channels excluding Walmart. Read More »

Consumer interest in protein is on fire! According to the “2010 Gallup Study of Nutrient Knowledge and Consumption,” four in 10 consumers are making a strong effort to consume more protein; 55% of those trying to lose weight. Read More »

Fish oil/omega 3s are among the most sought after nutritional ingredients. In 2010, omega 3s became America’s third most popular dietary supplement, behind multi-vitamins and calcium Read More »

The 2010 U.S. Dietary Guidelines Committee report, mandatory menu labeling for restaurants, and a new American Stroke Association at the American Heart Association are among the new forces fueling the lower sodium movement. Read More »

Immunity is one of the fastest growing—and most elusive—nutraceutical markets. The fear of losing one’s job if they become ill, global mega viruses, e.g., H1N1, an unprecedented intolerance among schools to allow children with even minor ailments to stay in class, and the return of serious infectious diseases, e.g., whooping cough, have heated up the immunity market, way beyond its upcoming seasonal boost. Read More »

The gluten-free market generated $1.6 billion in 2009 and is projected by the Nielsen Co. to grow 15-25% per year to reach $2.6 billion by 2012. Sales of gluten-free products rose 74% in the U.S. between 2004 and 2009. Sales of gluten-free grocery items hit $1.2 billion in 2009, up nearly 14% in the natural channel and more than 11% in conventional stores (SPINS/NFM, 2010). Read More »

Probiotics represent one of the recent bright spots in the U.S. nutraceuticals industry. In 2006, Danone’s Activia Yogurt netted $128 million in year one sales, followed by another $62 million for Activia Light in 2007 per SymphonyIRI Group. Read More »

It’s time to reinvigorate the energy market with a new generation of multi-functional products and solutions directed at specific interlocking need states, more natural/lower calorie/healthier ingredients and longer-lasting effects. Read More »

Nowhere is the power of the fast-emerging trend of bioavailability more impressive than in the bone health segment, breathing new life into an ailing calcium market, through promises of greater effectiveness when coupled with vitamin D. Read More »

Antioxidants have been on a growth streak, with claims now touted in nearly 200 segments across the traditional supermarket and super center selling floor. Read More »

The advent of risk factors in children/teens for serious health conditions—and their increasing recognition by parents, health professionals and the media—are driving a new, diverse and fast-emerging market opportunity as yet untapped by the functional food and dietary supplement industries. Read More »