New Products


Nurse Vita

Employee Vita, Chandler, AZ, has introduced Nurse Vita, a new dietary supplement developed specifically for nurses. The product joins the company’s Teacher Vita and Trucker Vita, which all contain at least 100% of the recommended daily allowance of various vitamins and minerals, along with a proprietary blend of nutrients that focus on an occupation’s specific health needs. Nurse Vita contains a blend of vitamins to offer immune support, energy and stamina, skin support and stress support. Specifically, it contains an omega 3, 6, 9 fish oil blend, cysteine, L-glutamine, acetyl-L-carnitine, alpha lipoic acid, pine park extract, CoQ10, ginseng, echinacea, green tea and yerba mate.


Omega 3 MacroNutrient Bars

GoMacro, Viola, WI, has introduced Omega 3 MacroNutrient Bars, which are available in three flavors: Banana Almond Crunch, Cashew Mesquite and Chocolate Crunch. All varieties contain agave nectar. The “low-glycemic” Banana Almond Crunch bar contains organic flax sprouts, puffed quinoa, pea fiber and cinnamon, as well as almond butter, bananas, brown rice bran, walnuts and sunflower seeds. The “high protein” Cashew Mesquite bar contains cashew butter, brown rice protein, cashews, flax sprouts, mesquite and cinnamon. The “low-glycemic” Chocolate Crunch bar contains flax sprouts, puffed quinoa, pea fiber, broccoli sprouts, mesquite, spirulina and cinnamon, as well as grain-sweetened chocolate chips, walnuts, almond butter, sunflower seeds, brown rice protein and brown rice bran.

Carlson for Kids Products

Carlson Laboratories, Arlington Heights, IL, has unveiled its Carlson for Kids line of gluten-free products. Carlson products designed for kids include Baby Ddrops 400 IU, Chewable Calcium, Chewable DHA, Chewable Vitamin C, Cod Liver Oil, Very Finest Fish Oil, Very Finest Fish Oil Orange Flavor and Chewable Vitamins and Minerals.

Bombilla Pure Teas

Bombilla & Gourd Inc, New York, NY, has launched organic Pure Teas, which contain natural EGCG (epigallocatechin gallate) antioxidants from green, white and oolong tea. With zero calories and no carbohydrates, sugar or artificial sweeteners, Bombilla Pure Teas are available in Oolong Tea, White Tea, Green Tea and Green Jasmine Tea. The products contain 130% of the daily value for vitamin C.

Chocolift & Full Spectrum Forskohlii

Source Naturals, Scotts Valley, CA, has released Chocolift, which contains Chocomine Plus, the company’s proprietary cocoa extract blend. The product also contains polyphenols standardized to 5% for antioxidant defense and theobromine standardized to 12% for energy support, as well as small amounts of naturally occurring caffeine. Chocolift is available in a 500 mg capsule.


JOINThealth Plus Antioxidants

Membrell, Carthage, MO, has un­veiled JOINThealth Plus Antioxidants, which contains the patented NEM (Natural Eggshell Membrane) ingredient from ESM Technologies, as well as a proprietary blend of antioxidant herbs specifically formulated to support muscle, connective tissue and joint health. According to the company, the product optimizes the body’s anti-inflammatory processes, while also promoting faster muscle and joint recovery from the physical stresses of exercise.

Organic Amla

Avesthagen, Inc., Chatsworth, Ca, has introduced Avesta Organic Amla, a 100% water-soluble powder in stick packs, which can be added to beverages. This multifunctional powder contains vitamin C, gallotannins, gallates, poly­phenols and other potent plant bioactives.

Rev3 Energy

USANA Health Sciences, Salt Lake City, UT, has released a Rev3 Energy beverage and a Rev3 Energy surge pack. Both contain a proprietary formula of antioxidants and other nutrients. The Rev3 beverage is green tea-based, providing consumers with a natural lift, and contains Olivol, USANA’s patented olive-fruit extract. The Rev3 Energy surge pack comes in an easy-to-carry stick pack.

The Vitamin Code

Garden of Life, West Palm Beach, FL, has launched The Vitamin Code line of dietary supplements, which features formulas that are individually cultivated with their unique “raw food-created nutrients” and “code factors” intact, enabling targeted delivery. The line features six formulas: Vitamin Code Women’s formula contains vitamins A, C, D and E, folic acid, calcium, magnesium and zinc; Women 50 & Wiser contains vitamins A, C, D, E and B complex, calcium, magnesium and zinc; Vitamin Code Men’s formula contains vitamins C, E and B complex, lycopene, selenium, zinc and chromium; Men 50 & Wiser contains vitamins C, D, E and B complex, lycopene, selenium, zinc, probiotics and enzymes; Vitamin Code Family formula for adults as well as children six years of age and older contains vitamins A, C, D and B complex, selenium, zinc, chromium, iron, calcium and folic acid; and the Vitamin Code Perfect Weight formula contains vitamins A, C, E, and B complex, Ashwagandha, chromium, selenium and zinc.

Native Granolas

Bear Naked, La Jolla, CA, has added Native Granolas to its line of all-natural granola products, available in two flavors. Yumberry Goji Currant contains whole grain oats, honey, yumberry juice, sweetened dried goji berries and dried currants. Mango Agave Almond contains whole grain oats, agave glazed almonds, dried mangos, coconut, honey and cinnamon.

Tuna Omega 3 Chewable

Standard Process, Palmyra, WI, has launched Tuna Omega 3 Chewable, which contains a naturally occurring 5:1 ratio of DHA and EPA omega 3 fatty acids. Available in Orange flavor, the product also contains vitamins D and E.

Bee M.D.

BestSweet Inc., Mooresville, NC, has released Bee M.D., a honey-based throat drop that is USDA certified-organic. It contains no artificial ingredients or preservatives and is available in two varieties: Natural Honey and Honey Lemon.

Hint Water

Hint Inc., San Francisco, CA, has added four new flavors to its Hint Water line: Hibiscus Vanilla, Watermelon, Honeydew Hibiscus and Blackberry. These flavors join nine others, including Mango-Grapefruit, Pomegranate-Tangerine, Lime, Raspberry-Lime, Peppermint, Pear, Tropical Punch, Cucumber and Strawberry Kiwi. Hint Waters are all-natural and sugar-free.

Neoflex Powder

Vitamin Health, Inc., Mobridge, SD, has unveiled Neoflex Joint Health Powder, which contains shellfish-free glucosamine. The product is designed to mix with water. A daily dose contains 1500 mg of glucosamine HCL, 1200 mg of chondroitin and 500 mg of MSM.

PomGreat

Los Angeles, CA-based Jarrow Formulas has introduced PomGreat Pomegranate + Blood Orange Juice Concentrate, which contains high levels of phytonutrients, such as ellagic acid, gallic acid and tannins, including punicalagin. Blood oranges are an “excellent source” of vitamin C, potassium, carotenoids, flavonoids and anthocyanins.

Children’s Chewable Multi Vitamin

New Paltz, NY-based Kidz-Med Inc., a subsidiary of American Scientific Resources, has introduced Kidz-Med’s Children’s Chewable Multi Vitamin, which contains 100% of the recommended daily allowance of 13 essential vitamins and minerals. It is intended for children ages 2 to 12.

Hempmilk

Extending its Hempmilk line with two new flavors, Living Harvest, Portland, OR, has introduced Unsweetened Original and Unsweetened Vanilla Hempmilk, which join the company’s Original, Vanilla and Chocolate flavors. The products contain whole hemp nuts and 70 calories per serving. An 8-ounce serving contains 10 essential amino acids and 4 grams of digestible protein, as well as a balanced source of omega 3 and 6 essential fatty acids.


IndulgentSoy

Four leading companies in the soy industry (Devansoy, Virginia Dare, FMC­BioPolymers and Berner Foods) have joined forces to introduce Indulgent Soy, which can be marketed as is, or under private labels. The product is currently available in Rich Coffee, Vanilla Chai, Mixed Berry, Dark Chocolate and other flavors.


Detour Lean Muscle Bar

Forward Foods, LLC, Carlsbad, CA, has added Detour Lean Muscle bar to its line of energy bars. With only 3 grams of sugar, the product contains 32 grams of high-quality protein, along with 20 vitamins and minerals and 2000 mg of omega 3s per bar. Detour Lean Muscle is available in Cookie Dough Caramel Crisp flavor. Each bar contains 350 calories.


San Mateo Loose Yerba Mate

Guayaki, Sebastopol, CA, has introduced San Mateo Loose Yerba Mate to its line of organic beverages. Sourced from the rainforest in the San Mateo region of Southern Brazil, this air-dried organic yerba mate offers “the lift of coffee, antioxidants of green tea, euphoria of chocolate and nutritional profile of wheatgrass,” according to the company. San Mateo Loose Yerba Mate can be brewed like coffee in a French press, coffee machine or espresso maker, or it can be enjoyed the traditional way—with a gourd and bombilla (metal filtered straw). The company offers San Mateo in an economy-sized 16-ounce bag.

Active Lifestyle

The Kroger Co., Cincinnati, OH, has launched six varieties of Kroger Active Lifestyle breads, which contain CoroWise plant sterols. The products are available in Honey Oat with Whole Grain, 100% Whole Wheat, Multigrain with Brown Rice, 5 Seed Whole Grain, Whole Grain White and Whole Grain High Fiber.

PURE Bars

In partnership with Promax Nutrition, Newport Beach, CA, Pure of Holland, Holland, MI, has introduced certified organic raw PURE Bars, available in six flavors: Chocolate Brownie, Cherry Cashew, Apple Cinnamon, Wild Blueberry, Chocolate Chip Trailmix and Cranberry Orange. Each bar contains 1.5 servings of fruit, 15 essential vitamins and minerals, 400 mg of omega 3 fats and 4 grams of organic fiber.